Natura Bissé was born on June 7, 1979, entering the professional cosmetics market with five creams that targeted various skin needs. Its founder, Ricardo Fisas Mulleras, decided to dive into this thrilling business adventure after seeing how hydrolyzed elastin and collagen proteins considerably improved skin's texture.
Natura Bissé was a pioneer in applying non-destructive acid hydrolysis of proteins (HVA system) to the world of cosmetics. This system gives access to the basic component elements of protein, amino acids, not only in their free form, but also with all of their properties intact.
The incorporation of natural amino acids in their free form of the most important proteins to skin, Collagen, Elastin and Keratin, was a major milestone in cosmetics; individual (free form) amino acids truly penetrate skin, where they can be effective because their properties remain unaltered, thanks to the HVA system.